Assessment of the use and benefits of the Plantwise Knowledge Bank
Kadzamira, Mariam, Ogunmodede, Adewale M, Iqbal, Mariya, Williams, Frances, Hill, Simon and Curry, Claire (2022) Assessment of the use and benefits of the Plantwise Knowledge Bank. [Report]
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Abstract
This study assesses the use and benefits of the Plantwise Knowledge Bank (PWKB) using mixed methods. Focusing on website activity for 2021, study findings show that the PWKB has diverse users within national plant health ecosystems from both Plantwise and non-Plantwise countries. Plantwise countries are countries who have implemented elements of CABI’s Plantwise programme. Most users in 2021 were from Plantwise countries in Asia, with users from other regions also contributing significantly to the site traffic. Furthermore, there was an increase in number of users, visits and page views as compared to past years, with the site having more men than women, visitors. Most users were repeat visitors who found the site organically via mobile phones. The site had very few referrals via social sites or paid searches, but there were fairly consistent referrals from Wikipedia (https://en.m.wikipedia.org/wiki/Centre_for_Agriculture_and_Bioscience_International#Plantwise). The top most searched and viewed content stayed relatively similar to past years, with the main use of information for research, identifying plant pests and diseases and for training/teaching. Examples of use show that the PWKB has real-life applicability and helps users to create solutions. Most survey respondents feel that the PWKB provides them with quick access to relevant information. In addition, it saves them searching many different websites and increases the quality of their work. Going forward, it is essential to continue site optimization for mobile users to ensure increased access by target users. There is also the need to prioritize the most searched sections on the homepage, thus making it easier for users to find what they are looking for. Suggestions from users for improving the site are provided.
| Item Type: | Report |
|---|---|
| Divisions: | Land and Property Management |
| Depositing User: | Adewale .Ogunmodede |
| Date Deposited: | 31 Oct 2024 18:39 |
| Last Modified: | 31 Oct 2024 18:39 |
| URI: | https://rau.repository.guildhe.ac.uk/id/eprint/16806 |
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